Website management · Visual content · Social media

Energi Depotet

Energi Depotet · Au2rama ApS · Southern Denmark

An ongoing digital content and brand management partnership keeping product information, pricing, stock availability, campaign assets and social channels visually consistent and commercially up to date.

Energi Depotet social media creative system for pellets, briquettes and gas
The project

Energi Depotet is a Danish supplier of energy products for residential and business customers, including wood pellets, briquettes and gas for heating, domestic use and industrial applications. Part of Au2rama ApS, the company serves customers throughout Southern Denmark through direct website and telephone orders.

Au2vision did not develop the original website platform. Our role is to manage and improve the visual and operational content within the existing digital environment. This includes producing and replacing campaign imagery, updating product presentations, prices and stock information, and reviewing the published experience so that commercial communication remains accurate, coherent and easy to scan.

The work is approached as a content operations discipline rather than a sequence of isolated design requests. Every update must remain compatible with category pages, product listings, responsive layouts and promotional modules while protecting brand recognition and preserving a clear route to purchase or direct contact.

The same design logic extends to monthly social media management. Product announcements, price-led promotions, seasonal campaigns and educational energy content are translated into a recognisable visual series with controlled hierarchy, consistent calls to action and adaptable formats for the relevant digital channels.

Website content operations

Managing an existing platform without compromising the user experience.

New products, prices, stock signals and promotional visuals are implemented within the existing information architecture. The work requires precise content governance, consistent component usage and cross-device quality control.

Energi Depotet website pages with product, price and content updates
Content governanceStructured updates protect accuracy across product, price and stock information.
Visual merchandisingProduct imagery and hierarchy support scanning, comparison and purchase intent.
Responsive QAImages, text and modules are checked across desktop and mobile breakpoints.
Commercial consistencyCampaign assets remain aligned with current availability and sales priorities.
Social media system

A scalable visual system for monthly market communication.

Social content combines product visibility, promotional offers, seasonal demand and educational topics. Reusable composition rules, typographic levels and recognisable brand cues make it possible to create variety without fragmenting the identity.

Energi Depotet social media campaign design system
Operational workflow

From a commercial update to published communication.

The workflow connects product, pricing and stock input with design production, CMS implementation, responsive quality assurance and coordinated social distribution.

01Commercial input

Product, price, availability and campaign priority.

02Asset production

Responsive visuals, copy hierarchy and calls to action.

03CMS update

Implementation inside the existing page and product structure.

04Quality assurance

Cross-device review of content, pricing and visual consistency.

05Social distribution

Coordinated monthly communication across relevant channels.